Armin Jamula

Armin Jamula is the Chief Marketing Officer at Baker Tilly, where she leads the firm's brand, communications, and marketing strategy. 

Experience

With 17+ years of experience across marketing, digital transformation, and entrepreneurship, Armin has held regional leadership roles in both corporate and start-up environments. She is also the founder of ItsHerWay, a platform supporting women entrepreneurs across the MENA region. Her work is anchored in storytelling, purpose-led leadership, and customer-centered innovation.

Location

Based in Dubai, United Arab Emirates, with professional experience across the GCC and international markets.

Education

• Executive Education, Business & Leadership – Harvard Business School Online
• Certification in Sustainability – Cambridge Institute for Sustainability Leadership
• Postgraduate Diploma in Digital Marketing – Digital Marketing Institute

Expertise

• Strategic Marketing & Brand Development
• Digital Transformation & CRM Implementation
• Female-Led Business Advocacy & DEI
• Community Building & Content Strategy
• Thought Leadership & Partnership Campaigns